Haglöfs opens its first brand store
Haglöfs announces its first brand store at Norrlandsgatan 6 in Stockholm, with 250 square meters dedicated to its outdoor range.
The world’s first Haglöfs Brand Store will open this autumn at Norrlandsgatan 6, one of Stockholm’s most attractive shopping streets.
On the 250 m2 retail space, Haglöfs will showcase their entire broad range of outdoor products, thereby continuing to strengthen the brand and helping to drive sales for the company’s existing customers.
“We are incredibly proud to finally open our own store and see it as yet another important milestone for the brand,” says Mats Hedblom, CEO of Haglöfs Scandinavia AB.
The store opens on September 17, 2010.
