ISBJÖRN of Sweden Launches the Stortass Backpack for Kids
ISBJÖRN of Sweden presents their first backpack in the spring/summer 2015 collection – the Stortass Backpack in two sizes for children ages 3-14.

It’s finally here! In the spring/summer 2015 collection, ISBJÖRN of Sweden presents their first backpack. Called the Stortass Backpack, it comes in two sizes: Mini for children ages 3-6 and Midi for children/juniors ages 7-14. The backpack is made from durable nylon and comes in the colors Blueberry Smoothie and SuperHero Blue. It’s functional, comfortable, and designed to suit both preschool and school as well as hiking and skiing – all for our little adventurers.
– We’re excited and eager that Stortass is finally reaching our customers. This is our first backpack, but it’s just the starting shot. We’ll continue developing this product category and look forward to launching additional products in upcoming collections. Being able to carry your own blueberry soup and liver pâté sandwich through the forest yourself is an important part of the experience that we want to be part of. It’s closely connected to our philosophy of creating gear to make life in nature an adventure for those who need it most – namely the children, says Maria Frykman Forsberg, CEO of ISBJÖRN of Sweden.
**
Stortass Mini Backpack** fits children ages 3-6. Perfect for daily use at preschool. It has padded shoulder straps and a chest strap to keep the bag in place. The backpack has two zippered pockets on the outside and a zippered pocket inside for small valuables. Both sides have mesh pockets for bottles. The material is durable Nylon meeting the REACH* standard.
Material: 600D 100% Nylon
Dimensions and size: 10 liters, 30x25x20cm
Colors: Superhero Blue – Blueberry Smoothie
Price: SEK 349 (approx. price including VAT)
Stortass Midi Backpack is a functional and comfortable backpack for children ages 7-14. Designed to fit in at school and for outdoor activities such as hiking and skiing. The backpack has padded shoulder straps, a chest strap, and a hip belt for when the bag is heavily packed. The backpack has two zippered pockets and a zippered pocket inside for valuables. Both sides have mesh pockets for bottles or other accessories. The material is durable Nylon meeting the REACH* standard.
Material: 600D 100% Nylon
Dimensions and size: 15 liters, 49x31x20cm
Colors: Superhero Blue – Blueberry Smoothie
Price: SEK 599 (approx. price including VAT)
REACH stands for Registration, Evaluation, Authorization of Chemicals OFSP and is an EU directive aimed at making the manufacture and use of chemical substances safer within the EU.